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MINION

Gum Packaging

Project: Gum Packaging
Role: Lead

Brief:

  • To conceptualize gum packaging options which are unique, have shelf differentiating attributes, and can adapt existing filling line.

  • The packaging should have both factory and operational sealing features

  • Should have tamper-proof

  • Should have good branding space

  • Should be easy to open and close

  • Preferably should be one hand operated

  • Minionl is a new millennial looking form with a playful opening experience.

  • Fresh form looks welcoming and intuitive to the user

  • It comes with a pop-open cap and pull-tab seal as tamper-proof

  • The playful and trendy form will stand out on the retail shelf and check out counters

OVERVIEW

USAGE SCENARIO

Tilt to dispese gums

Pop open the lid

Pull the tab to tear membrane

View More Work

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